North American Media Executive
Leadership Program
Agenda


Banff, Canada


Arrival Day

Day 1
Day 2
Day 3
Day 4
Day 5

Faculty Legend

DM = Doug Macnamara
PF = Pat Ferns
KG = Ken Goldstein
SS = Susan Schafer


Executives In Residence/Guest Executives:

DK=David Kines
SyS=Sydney Suissa
BW=Barb Williams

Personal
Leadership Style

Leadership/
Management/
Entrepreneurialism
[PF]

Values & Ethics [DM]

Thinking Styles
[DM]

Strategic Leadership

•Strategic Thinking
•Scenario Planning for the TV industry
•Strategic Planning
•Strategic Leadership Systems Model
[DM & PF]

 

Application Practice

Strategic Leadership Simulation Exercise
EcoSim
[DM, PF]

Human Resources & Innovation

•Org. Change
& Innovation
[DM]

•Fostering Innovation & KM in the TV workplace/ industry
[DM]

Live Case Presentations

Team Case Presentations to Guest EIR Panel [PF, DM, DK & SyS]

12:00 - 1:30 PM
Lunch
Lunch
Lunch
Lunch
Lunch
Arrival at Buffalo Mountain Lodge, Banff, Canada

3:00pm Welcome
[PF]

4:30 pm Introduction
[PF]

Leadership Capabilities - 4 Frames for
Exec Lead.
[DM]

Mixer/Learning Partner Selection [PF]

Leadership @ internet. Speed
[DM]
Communication Styles & Leadership Styles
[DM]

Developing Your Personal Leadership Brand
[SS & PF]

Leading Change at the Personal Level
[DM & KG]

Discussion on applying Strategic Leadership concepts in the TV world
[PF, SS & BW]

Market Positioning & Branding [SS]

•What is 'Value'
•Leveraging Unique Knowledge Recipes
•Avoid getting 'lost' in the multi-channel universe

Balanced Scorecard - Building Accountability into your organization
[DM]

EcoSim Cont'd
Simulation Debrief

3:30 - Free Time
(Local sightseeing/ individual integration of program concepts.)
•Assessing Innovation
Processes
[DM]

The Future of TV, Integrated Media & Gaming
[PF & DK]

Network Leadership II - Creating Alliances vs. Mergers & Acquisitions
[DM, DK & SyS]
Debrief of Case Study Exercise
[DM]

Program Review
[DM & PF]

Planning for Implementation of new learning back home

5:00 Reception & Certificate Presentations
6:00 pm Reception 5:30 Reception
6:00 Dinner
5:30 Reception
6:00 Dinner
5:30 Dinner Out
Fuze Fine Dining
6:30 Dinner 6:00 Dinner
The Changing World of TV & Related Media

[KG & BW]

8:00 pm Dinner
Building Sustainable Business Strategy: Public vs. Private
[PF, SS & BW]


Start Live
Case Studies
[PF & DM]
Evening Live
Case Study
[PF & DM]
Evening Live
Case Study
[PF & DM]
Evening Live Case Study
[PF & DM]
Guest Speaker: TBD
Success with International Formats

Participant Costs

Tuition

The cost of attending the course as a participant is C$ 6,000* (approx. US$ 5,975)

*Note: The tuition fee includes all pre-course/on-course materials, plus Personal Learning Advisor support. Travel, meals & accommodation, applicable taxes are all extra.

Meals & Accommodations

Meals, snacks breaks and accommodation based upon single occupancy are:
C$ 345/day (approx. US$ 345/day)

For the 6 days = C$ 2,070 (approx. US$ 2,060)

Optional 'Explore Banff' Day

We are currently organizing a one day Excursion for program participants, details TBA.


 

This program helped focus my challenges on a personal level, gave me tangible tools to consider using in my daily work and offered an excellent environment and opportunity to make connections with industry peers. I loved every minute of it! It stretched me in ways that I haven't been stretched for a while and re-energized me.

Cynthia Heyd

Director Planning - CBC Television, Canada




Programs and other initiatives are delivered in Banff, across Canada, and internationally.
Intelligent exploration of industry challenges, strategy & personal leadership practices


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